Small Business Spotlight: ANDi

With the current shutdown of brick-and-mortar businesses everywhere, it's a very concerning time for smaller, newer retailers. Running a small business requires endless time, commitment, and sacrifice, regardless of the state of the world. But right now, many entrepreneurs are scared and barely getting by.

That’s why I wanted to take the time to use my platform to promote some of my very favorite small businesses. Building this blog and creating content these past few months has felt a little like creating my own small-scale business. So, I feel obligated as a creator to shine a spotlight on some wonderful people who are creating amazing products!

Adrienne Zundel is the founder of ANDi, an online accessories shop that I found through Instagram. She founded the brand in August of 2018, titled by her nickname, and I'm honestly shocked that it's only been around for a year and a half. Her branding and website has always looked great, and her fun, quirky, and creative products quickly converted me into a die-hard fan.

ANDi's star product is scrunchies: big ones, small ones, neutral ones, colorful ones, with or without bows- you name it, they've got it. These are what got me hooked on this brand to begin with, and at this point, it's kind of an addiction. I own at LEAST 20 ANDi scrunchies, and I don't think I'll ever stop buying them. They're fun and stylish, not to mention affordable, comfortable, and functional for keeping my ponytails in place.

The shop has expanded to carry headbands, scarves, clips, and earrings, in addition to a large collection of scrunchies punctuated with new releases for each new season or holiday. Their most recent launch of a new product was incredibly successful and sold out within days: scrunchie Apple Watch bands!

I am a many-time repeat customer to ANDi because frankly, it's hard to resist. Each launch of new scrunchie designs or different accessories catches my eye on my Instagram feed. There are also great deals the more you buy; discount codes are right on the top of the page for packs of 3, 6, or 10 scrunchies. My orders have always been shipped and arrived VERY quickly, which is no small feat, considering ANDi is based in Utah and I'm in Michigan. Overall, I have nothing but good things to say about the shopping experience, and I'm always happy buying from them.

Finally, I'm not sure I need to clarify this, but I'm not getting any sort of kickback for promoting this shop; I just genuinely love their products, and I believe they deserve my business (and yours!) in this time of economic uncertainty. I know scrunchies aren't a necessity, but if any of you are needing a little retail therapy, or you have women in your life you'd like to surprise with a gift, ANDi has my vote as a great place to order from.

Coil subscribers, keep on scrolling for some recommendations from my collection!

SHOP ANDI HERE:

https://www.shopandi.com/

Thanks for reading!

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